6 Best Chrome Extensions for Local SEO in 2025 (Ranked by Features)

If you want your business to show up on Google Maps, appear in the Local 3-Pack, or dominate local search, you need more than just a website and hope.

You need data. You need visibility. You need speed.

That’s where Chrome extensions come in, especially for local SEO.

These lightweight tools you plug directly into your browser that let you:

• Instantly audit your Google Business Profile.
  
• Spy on your competitors’ categories and reviews.
  
• Analyze keyword visibility.
  
• Fix local ranking issues, without logging into five dashboards.
  

In this guide, I’ve ranked the 10 best Chrome extensions for local SEO in 2025, including the exact one I use to audit competitor listings and find hidden GMB categories: GMB Everywhere.

Let’s start with why you need these tools in the first place.

Why You Need Chrome Extensions for Local SEO in 2025

You already know that local SEO is competitive. But here’s what the data says:

• 83% of consumers search online to find local businesses, according to SOCi’s 2025 Consumer Behavior Index report reported by PRNewswire on May 7, 2025.
• 44% of all clicks go to businesses featured in Google’s Local 3-Pack according aa referenced by (Redlocalseo).
• And according to BrightLocal, 91% of people trust online reviews as much as personal recommendations.

So if you’re not:

• Choosing the right categories
  
• Earning high-quality reviews
  
• Posting weekly updates
  
• Or analyzing the businesses already ranking in your niche…
  

You’re falling behind.

Chrome extensions solve this by putting fast, real-time SEO insights right inside your browser, no dashboards, no guesswork, no paid consultants required.

Want to see which categories your competitors are using, and how often they post or get reviewed?  Install GMB Everywhere to get the data in seconds.

Top 6 Chrome Extensions for Local SEO (At a Glance)

Here’s a quick comparison of the best Chrome extensions that help with Google Business Profile (GMB) audits, local keyword research, competitor analysis, and on-page SEO, ranked by their core features and use cases:

1. GMB Everywhere — Best All-In-One GMB Audit Tool

GMB Everywhere is a powerful Chrome extension built specifically for auditing Google Business Profiles. It integrates directly into Google Maps, so you can spy on your competitors’ categories, review counts, post frequency, and profile activity, in one click.

Cost: Free + Pro (Starts at $15/month for annual plan and $30/month for monthly plan).
Best For: Freelancers, local business owners managing their own listing, and Local SEO beginners.
Used for: Auditing your Google Business Profile and spying on what’s working for your competitors.

What It Does:

• It reveals your competitor’s GMB categories (even hidden ones)
• It shows their review count, posting activity & photos
• It has an AI tool to help you pick the best category for your business
• It lets you export full audit reports in 1 click

Pros:

• It’s incredibly easy to use
• Its AI-powered tool suggests the best categories for your business
• The free version is very useful
• You can perform live audits on Google Maps directly (no dashboard needed).
• It saves you hours of manual research.
• It helps you stop guessing why others are ranking and you’re not.
• It instantly shows competitor categories (primary + secondary)

Cons:

• The free version is great, but you’ll need Pro for the more advanced features and exports
• It doesn’t let you post directly to your listing (you audit only)

👉 Try GMB Everywhere Free

2. PlePer Local SEO Tools – Best for GBP Analysis and Monitoring

PlePer is a niche tool for Google Business Profile category research. It shows available GMB categories by country and includes a browser extension for quick audits.

Cost: Free + Pro (Starts at $10/month)
Best For: SEO pros, researchers, and GMB perfectionists
Used for: Exploring every possible GMB category, auditing listings, and checking and monitoring your business’s NAP (Name, Address, Phone) accuracy.

What It Does:

• It lists all Google categories by country.
• It compares competitor categories.
• It offers citation tools and NAP validators.

Pros:

• It is excellent for deep research.
• It helps you find gaps in your business profile.
• It is affordable, even on a budget

Cons:

• The user interface feels outdated
• It requires a login to use the advanced features.

3. GMBSpy – Best Lightweight Category CheckerBasic(Free Alternative)

GMBspy is a stripped-down alternative to GMB Everywhere. It shows only primary and secondary GMB categories on Maps.

Cost: 100% Free
Best For: Newbies, fast audits, and side-by-side comparisons.
Used for: Quickly seeing what categories your competitors are using.

What It Does:

• It shows primary + secondary GMB categories on Google Maps.
• It works instantly, no dashboard needed

Pros:

• Lightweight and beginner-friendly
• No sign-up required
• Super fast

Cons:

• It doesn’t do full audits (just categories).
• It doesn’t show reviews or post activity.
• No AI recommendations

4. BrightLocal Citation Tracker – Best for Managing NAP & Citations

Cost: Starts at $39/month
Best For: Agencies or service businesses with listings on lots of platforms
Used for: Keeping your Name, Address, Phone number (NAP) consistent across Google, Yelp, Facebook, etc.

What It Does:

• It scans the internet for inconsistent business info.
• It compares your citations to competitors.
• It generates shareable, white-labeled reports

Pros:

• It is super helpful for building trust with Google
• It is great for tracking errors across listings.
• It is scalable for multiple clients.

Cons:

• It is not a Chrome extension, it requires full software access.
• It is best if you’re managing multiple locations.

5. Local Viking GeoGrid Viewer – Best for Map-Based Rank Tracking

Cost: Starts at $39/month
Best For: Agencies or advanced users tracking multiple areas.
Used for: Seeing exactly how your business ranks across different streets, neighborhoods, or cities, scheduling GMB posts, and managing all GMB properties in a single dashboard

What It Does:

• It creates a rank grid map for local keywords.
• It lets you visually compare performance at specific GPS points.
• It tracks Google Business Profile changes.

Pros:

• Great for optimizing across service areas.
• Perfect for multi-location businesses.
• Shows ranking blind spots.

Cons:

• Platform-based, not just a browser plugin.
• It might be overkill for one-location businesses.

6. Whitespark Citation Finder – Best for Finding Missing Citations

Cost: Starts from $1- $200/month, depending on the service you pick.
Best For: Marketers looking to build authority through online listings
Used for: Finding citation gaps and places where competitors are listed but you’re not.

What It Does:

• It helps you find and track local directories & citations.
• It reveals where competitors are listed.
• It suggests new places to submit your business info.

Pros:

• It’s trusted by many local SEO professionals
• It builds authority over time.
• It helps improve Google’s trust in your listing.

Cons:

• This tool is not a pure Chrome extension, used mostly on their dashboard.
• It takes time to fully leverage the citation gains.

How to Choose the Right Chrome Extension for Your Local SEO Goals

Not every business needs every tool. The right Chrome extension depends on what stage you’re at and what your top local SEO challenges are.

Here’s a quick guide:

If you’re new to local SEO or manage multiple businesses, start with a free tool like GMB Everywhere, which covers the essentials in one click.

Bonus: How I Use GMB Everywhere in My Local SEO Workflow

Here’s a quick behind-the-scenes on how I use GMB Everywhere:

1. I search for my target service + location on Google Maps.
   
   e.g., “Hair salon in Ikoyi”
   
2. I open the top 3 listings and click the GMB Everywhere icon
   
   This shows their primary/secondary categories, review counts, photo uploads, and post activity
3. I compare their data to my client’s or business listing.
   
   I use this to find missing categories, low review volume, or posting gaps.
   
4. I run the AI category suggestion tool
   
   Especially helpful for new clients in niches like real estate, law, or beauty services.
   
5. I export a GMB audit and send it as a PDF
   
   Perfect for client reporting or service upsells

This tool has helped me rank service businesses in the 3-Pack in under 30 days,  just by matching what top listings are already doing.

Conclusion: 

One Extension Can Change Your Local SEO Game

You don’t need to buy 10 tools or pay an agency $1,000/month. With the right Chrome extension, you can:

• Spy on what your competitors are doing
  
• Audit your listings.
  
• Pick the right categories
  
• Rank higher in the Google Local Pack
  

Start with the one tool that does it all: Install GMB Everywhere (Free + Pro)

If you want this Google Business Profile listing service done for you so that you outrank your competitors in the local 3-pack or Google Maps, contact us today.

FAQs About Chrome Extensions for Local SEO

Related Articles You’ll Love

• GMB Everywhere Review: A Deep Dive Into This Local SEO Chrome Extension Tool.
  
• How to Check Competitor Google Business Categories (Fast & Free).
  
• Best GMB Audit Tools for Local SEO.
  
• How to Pick the Right Google Business Categories
  
• How to Rank in Google’s Local 3-Pack.